JOIN OUR MISSION

TO BUILD THE MOST-WATCHED UNSCRIPTED
SPORTS SERIES IN THE WORLD

We partner with brands that align with us to create original content and documentary-style series built for YouTube and vertical platforms. From producing custom episodes and branded storylines to product placement within the show, team gear giveaways, and social cutdowns on YouTube Shorts and TikTok, we bring your brand into the heart of the experience in a way that feels authentic and unforgettable.

TV SHOW

The Program is our ongoing documentary franchise, following a football team each season from the first practice to the final whistle. We embed with programs to capture the full story as it unfolds, then transform it into a cinematic YouTube series.

Seasons 1 and 2, The New North, feature North Side High School and have driven national reach, with over 8 million views and 320,000 watch hours across long and short-form YouTube content. Season 2 releases March 2026.

INTEGRATED SPONSORS

We offer brands premium partnership opportunities inside our hit series with integrated placements built directly into the story and the moments fans care about most. Your brand also extends beyond the episodes through our short-form cutdowns on YouTube Shorts and TikTok, delivering ongoing exposure and high-impact reach across both long-form and vertical platforms.

"IN A WORLD BUILT FOR HIGHLIGHTS,
WE TELL THE FULL STORY."

BRANDON VOGLEWEDE

Director & Editor | The New North

JOIN OUR MISSION

TO BUILD THE MOST-WATCHED UNSCRIPTED SPORTS SERIES IN THE WORLD

"IN A WORLD BUILT FOR HIGHLIGHTS, WE TELL THE FULL STORY."

BRANDON VOGLEWEDE

Director & Editor | The New North

TO BUILD THE MOST-WATCHED UNSCRIPTED
SPORTS SERIES IN THE WORLD

"IN A WORLD BUILT FOR HIGHLIGHTS,
WE TELL THE FULL STORY."